Templates Creation Involves Creativity

People search for everything on the internet today as there are many websites that provide detailed information on anything and everything you want to search. Web designs are becoming more and more eye catching and creative as more and more people are developing the craze of using internet most of the times. At times you wonder about casino or poker templates- how are they created, who creates them, how much investment is made on creating them, so on and so forth.

There are many online sites that offer free web design casino templates. A template saves lots of your time which is spent in creating graphics and outline that are better or similar to the present web as well as browser standards. Given below are some tips to choose a gambling template for your website:

– It is always better to choose a template that fits your niche. If you wish to start a gambling website, you must choose a gambling template. It is very important for the template to appeal to the users. If you use a template of some other theme instead of gambling, your website will look very different to the users, they may not relate to the site and not even look at your website next time. Templates come with proper graphics and you don’t even need to create the design yourself. It is already done for you. Suppose you are not happy with one or two elements like an image, you can always use your favorite image editing software and make the desired modifications. This is faster than creating a brand new design.

– The casino template must be compatible with all the editing software programs, otherwise you will face difficulty while making changes in contents, images etc in the template.

– If you are a web designer who wants to set up a simple casino website with a few pages of content, you can use a simple HTML template and your job will be done. But if you want to grow your website from day one, then you can use CMS. It helps you to manage the content and organizes everything very well. If you want to make any further changes, you can perform them just by choosing another theme or changing the existing casino template.

– The overall design of your gambling website will get a more consistent look if you use a gambling HTML template. Whenever you want to post a new page, simply use the existing template, replace the contents and save the file as a new web page. Your job is done quickly and easily.

Be careful while choosing a gambling or a poker template. You can either design your website yourself or hire some company to do it for you. Whether you use CMS or HTML, using gambling templates for your gambling website are always a boon, especially when they are freely available to you. Free templates will give your website a professional look without asking for professional price.

Live Casino Misconceptions

Though online casinos opened only a couple of years back, they have gained immense popularity among the people. More and more people now prefer to play at a Live Casino because of the added advantages. However, in spite of the growing popularity, there are still some misconceptions about the phenomenon of online gambling.

One of the most common issues with any live casino online is that of security as when playing online players have to give a lot of personal information and sensitive data like phone numbers, addresses, bank details and credit card information. Because of this, many players feel that playing online is not safe. It is true that there have been some cases of frauds and scams but that does not mean online casinos are unsafe. Moreover, in the present day with advanced technology, the online casinos have become more secure. The only thing is that it is advisable to play reputable casinos which have proper registrations and licenses.

Also another misconception associated with online live casino gambling is that the games are mostly rigged to make the casinos win. This is not true. Most of the online casinos are properly registered and licensed. Moreover, contrary to what people usually think, rigging a computer system is not easy. Also the properly authorized online casinos undergo periodic checks. The fact is that if the games were truly rigged, then so many people would not have won the games and online casinos would not have become so popular.

Gambling is not an illegal activity and there are no laws which actually prohibit online gambling. It is true that there are several rules and regulations regarding gambling but most of it is to regulate the industry and to stop malpractices surrounding gambling. These laws usually vary from one state to another.

Gambling is a risk and loses are a part of the game. However, there are many people out there who claim to have gambling systems which can guarantee the player wins. This is not possible; there can be no system or strategy in gambling which can guarantee a win. Yes, there can surely be strategies which can increase the chances of winning but one must always remember in gambling luck also plays a significant role.

Last but not the least, some people have the misconception that only loners ad introverts enjoy gambling at a live casino online. But the fact is that gambling is extremely fun and most of the games include multiple players thus actually encouraging interaction and helping in socialization.

Get Free Casino Games

When you think of free casino games, what usually comes into your mind? Is it that there are casinos that can be played or accessed without the need to pay for them for you to play them? The answer is yes. Free casino games are free for anyone to play through the internet without downloading the software or even installing them. This simply means that you are required to visit the site where the games are stored, play them, learn to gamble using this free trials and get to know the instructions and the ideas that lies behind a successful gambler. If you have been longing to be a successful gambler then this could be a great chance for you to use the free casino games.

There are a variety of feature that comes with free casino games for example, free video slots, free classic slots, free parlor games, free video poker and the free table games. This is tailored to necessitate the idea of you choosing from a variety of feature that you would otherwise require for you to fill satisfied even if the fact remains that there is no gain from this free casino games.

It is the best juncture for those that are new in the game or the young gamblers as they have the opportunity to learn and sharpen their wits on how to gamble because the latest casino bonuses presents you with the wildest selection of free online casino games in one platform and in one place. If we look at the fact that you just have to pick the game of your preference and the play for fun without having to invest or download money, then this is awesome thing in the field of casino playing. Free casino games are powered by some indentified and specific companies but not all the companies allows for free games through their website. Some example of these companies is the net Entertainment and the playtech among many other. They offer exclusively free casino games which can provide you with the top quality on the market. There’s no more need to browse a variety of free casino games categories in different casinos and different software, because with our easy to use system and classification, the free casino games have become easily accessible, allowing you to have all the fun you want, without registering or spending a single dime. And just wait ’till you take a look at all the games featured on this page! All you have to do is to find those companies that allow for free casino games and literally find every game type that appears in the industry.

In conclusion, the perfect way to get to learn the casino games and techniques associated with winning at the casino clubs, all you have to do is find the free casino games online and try sharpening your wits using the techniques acquired from the access of free casino games online. This is the best approach.

10 Steps For Fighting Click Fraud

Pay-Per click fraud dates back even from the time when Overture was still Goto.com. Only, it wasn’t as serious as it is lately since the pay-per-click (PPC) advertising is becoming very popular for getting highly targeted traffic as well as making an affiliate-based commission.

So, what’s pay-per click fraud?

In an ideal world, you and I will pay a fee to a site that offers PPC program and hosts our ads whenever those ads are being clicked by a visitor. The visitor then examines our site and eventually makes a purchase. We make money.

In click-fraud-world as it is nowadays, those clicks that you and I pay for are not coming from potential customers. But from scam artists, automated scripts known as “hitbots”, underhanded competitors, and even affiliates that just click on our ads in order to earn commission offered by the PPC providers. We lose money.

Fraudulent clicks or “click spam” can be defined as any kind of click that occurs with zero possibility for a conversion to occur, or a website visit not being originated by a legitimate user. Fraudulent clicks happen on a regular basis – even more than what we could possibly imagine.

India Times published a shocking article about a mother who gets down to work every evening while holding a baby in her lap. She is clicking on PPC advertisements. She doesn’t care about the ads, but diligently keeps count – it’s $0.18 to $0.25 per click.

“The trend is catching up in India,” – says Goutam Rakshit, chairman, Advertising Council of India – “It’s a numbers game as far as media buying is concerned. And anybody who can manipulate numbers gets the edge. This is unethical, and needs to be curbed.”

John Squire, the vice president for product marketing for Coremetrics, estimated that his company’s clients are spending approximately $10 million a year on fraudulent clicks. They are spending about $10 million on consumers that don’t exist.

How much are you paying for customers that don’t exist?

If you think your PPC campaign funds are depleting due to a fraudulent click activity, affiliate-generated fraudulent activity, or if you are simply suspicious of the traffic that occurs without any increase in sales – then perhaps you need to start getting tougher with your PPC analysis.

You can always ask for refund from the PPC provider running your campaign if you have suspected a fraudulent click activity. But, you won’t get the refund unless you have hard core facts to prove it.

And now, let’s get down to the facts.

1a. On a less technical note, define a unique URL for the sales page that will go through the PPC program. Clone your sales page and save it under a different URL.

If your page is selling vitamins for an example, and lets say your URL is hotvitamins.com, save it as hotvitamins.com/power. Or, create a sub-domain, such as power.hotvitamins.com.

Then, use this “cloned” sales page for your PPC campaign. That way, the only traffic coming to that page is from the PPC website. Only, do not link this new URL to any other website. You want to have 100% pure PPC traffic so you can keep an eye on it.

1b. For more technical people, you can assign unique session id to each of your URLs within your PPC campaigns. I’m seeing both techniques being used.

2. Use a basic log analyzer program to begin to investigate the data on the received clicks, including date, time, referrer, page views, URL, IP, etc. Your webhost should already provide you with a log analyzer program or a “Site Statistics Tool.”

If not, maybe it’s time for you to change your webhost, or you have to install log analyzer software yourself.

What you want to do at this stage is look for anything suspicious. Based on how comprehensive your “Site Statistics Tool” is, at the end of the day you want to be able to capture the IP address from each click.

Then, look at the quantity of the clicks from each IP address, click behavior and click timing. Run a “reverse IP address lookup” to see who is making those clicks.

Basically, you want to be able to gather as many details as possible for each and every click. Whether you will depend on the tool your webhost is providing you, or you will install a software yourself, or you will contract it out, make sure you have the capability of capturing the IP address.

If the IP address was not captured, or cookies were not generated, that’s an indication of clicks being generated by automated scripts known as “hitbots.”

3. Start tracking the conversion ratio. You can choose to track conversions either by using your own conversion tracking system, or by using a third-party conversion tracking tool. There are plenty of low-cost conversion tracking solutions.

In some cases, the services offering to track your clicks will have a sales conversion option available for you. That’s a service you definitely want to get if you don’t want to deal with it yourself.

But, if your sales ratio is very low or even zero, your chances are very high that you’re being bullied by someone. It could as well be the low demand of your product or a high competition, but if you’re getting high amount of traffic from your PPC campaign and low to zero sales, the chances are very high that you could be a victim of click-fraud.

So, what do you do if you suspect that you’re receiving fraudulent clicks on your PPC campaign?

4. Be meticulous – very thorough. Make sure you have data that points to questionable traffic. You have to have evidence of the suspicious clicks. Ensure that you have a legitimate case even if you have to double check your records. The PPC provider will ask you for facts and not an opinion.

5. Carefully document your traffic analysis during your PPC campaign. Document anything related to the campaign – handwritten notes, email exchanges, scribbles, reports, screen shots, etc.

6. Be sure to record every one of the clicks, whether they’re from your server logs or from a third party processor that you might be contracting for this purpose.

7. Document all relevant competitor positioning. Ever since Google changed its policy on PPC ads, there have been various reports on competitors of a same product manipulating Google’s new system.

It’s the people with more technical knowledge manipulating the system for their own good while killing the campaigns of the people with no technical knowledge. They’re not breaking Google’s rules, but they know when to pause their campaign (knowingly) and when to reactivate it again.

8. On the other note, you might want to contact your competitors to see if they’re experiencing click fraud. Your PPC campaign might not be the only one experiencing these fake clicks. Two victims’ cases presented to the PPC provider will make a stronger case.

9. When feeling highly confident that you have a strong case and clear facts that you’ve been a victim of click fraud, contact your PPC account representative and submit your data with a request for refund. Their investigations can, and do take time.

10. Meantime, continue to monitor your click activity and record any additional data.

It’s unfortunate that we have to be so much involved to protect ourselves. We pay for advertising so we can free up our time and let someone else do it. But with the seriousness of PPC “click spam” nowadays…….. you snooze – you lose.